[c:\shamoon\] 2023> Projects\Avicolli's Restaurant
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Project: Avicolli's Website & Secret Sauce
Services: Research, Art Direction, Creative Direction, Typography, Development, E-Commerce, UX, Illustration.
Collaborators: Planetary Services, Christian Williams
Summary: Avicolli’s Restaurant has been a beloved staple in the Central New York region for over four decades. Our goal was to honor the restaurant's legacy and history while refreshing its brand image to attract new customers and keep up with changing times. With a focus on modernization, customer experience, and an updated brand strategy, Avicolli’s Restaurant can continue to thrive and serve as a cornerstone of the local community for years to come. With this in mind, our team collaborated with Planetary Services to design and develop a new website experience for Avicolli's. Additionally, we began early development on package designs for their sauces, showcasing illustrations of the original Avicolli family alongside food that can sometimes seem larger than life—reflecting the secret recipes that bring everyone together.